At TixTrack, we support our clients by creating superior ticketing solutions for performing arts and cultural institutions through a combination of modern technology, beautifully simple design, and the art of listening.

Headquartered in the heart of the Broadway Theatre District, NYC, we are a small, but growing team of hardworking, highly motivated individuals. With a presence across both the US and UK, we are passionate about our work and driven to innovate with our customers to solve current and future challenges with new solutions.

Even with a highly dispersed, largely remote workforce, we stay connected through our Slack channels, virtual events and regional meetups. Come see how we “role”.

About The Role

The Marketing Manager supports the Strategy & Growth team in driving demand, acquiring new business, and contributing to revenue growth within the performing arts sector. As one of the core drivers of TixTrack’s marketing function, this generalist role manages the full marketing funnel in a fast-paced SaaS environment, with broad ownership across demand generation, growth marketing initiatives, sales support, industry events, social media, email campaigns, and marketing collateral development. This position reports directly to the VP, Strategy & Growth.

This position is full-time and primarily remote, with occasional in-office presence as needed. Candidates must be located in the NY Tri-state area within one of the following states: Connecticut, New Jersey, New York. Candidates may be required to travel and/or meet up in-person from time to time.

About You

• You are a marketing generalist who thrives in a fast-paced SaaS environment, comfortable owning the full funnel from demand generation through sales enablement, and able to quickly shift between strategy and execution as priorities evolve.

• You have a track record of building and running targeted, segment-specific campaigns that drive measurable pipeline, and you use data and insights to continuously improve performance across channels.

• You are a strong collaborator who partners closely with Sales and cross-functional teams, proactively connecting marketing strategy to real-world conversations and demos.

• You are a clear, thoughtful communicator, able to translate complex solutions into compelling messaging that resonates with performing arts and venue leaders.

What You'll Do

• Own and optimize full-funnel pipeline generation programs across digital channels, partnerships, and industry events to drive growth among theaters, performing arts centers, and commercial venues.

• Develop and manage ICP-targeted campaigns for key market segments with tailored messaging and content for each.

• Build and maintain sales enablement resources, including one-pagers, pitch decks, battlecards, case studies, and marketing materials that resonate with box office leaders and venue executives.

• Collaborate with the VP, Strategy & Growth and cross-functional team members to align messaging for online and in-person demonstrations , meetings, email sequences, and prospect nurture campaigns.

• Lead marketing planning and support for key industry events and conferences (such as INTIX, APAP, IAVM, and regional arts gatherings), including logistics, promotion, and post-event follow-up.

• Write and edit copy across channels: landing pages, website, outbound emails, digital ads, social channels, and more.

• Act as the internal champion for TixTrack’s brand/style guidelines and be a resource to other colleagues to ensure all messaging and collateral are aligned and represent the brand.

• With the VP, Strategy & Growth, analyze campaign performance and continuously improve pipeline generation, conversion rates, and channel ROI.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities, that are required of the employee for the job. Duties, responsibilities, and activities may change at any time with or without notice.

What You'll Bring

Minimum Requirements

• 4-6 years of experience in B2B SaaS marketing, ideally at a high-growth company; experience in ticketing, live entertainment, or the arts sector is a plus

• A strong generalist who understands how to prioritize and pivot quickly across multiple marketing needs

• Proven track record of running segment-specific campaigns that drive measurable pipeline results

• Strong collaborator with Sales: someone who takes initiative to close the gap between marketing strategy and frontline execution

• Skilled writer and communicator with the ability to craft clear, compelling messaging that speaks to arts professionals

• Experience with marketing automation and analytics tools (HubSpot, GA, LinkedIn Ads, etc.)

• Curious, data-driven, and energized by the opportunity to build and scale in a growing company

• Bonus: Experience supporting brand development or rebranding initiatives, with an understanding of the cross-functional coordination, consistency, and detail required to execute effectively.

Essential Skills

• High attention to detail and commitment to maintaining consistency in messaging and adherence to brand and style guidelines.

• Demonstrates professionalism, accountability, and a solution-oriented approach when working through challenges.

• Effective organizational skills with the capacity to manage multiple initiatives and shifting priorities.

• Strong cross-functional communication skills, with the ability to collaborate effectively across teams and incorporate diverse input into marketing plans and decisions.

• Proficient in analyzing campaign performance data and applying insights to improve outcomes.

• Ability to align marketing initiatives with business objectives and prioritize efforts based on impact.

• Skilled in tailoring messaging to distinct audience segments and buyer roles.

Tools You’ll Use

• Google Suite

• Slack

• Adobe Creative Suite

What We Value

Find Harmony - We confidently manage our work priorities and feel comfortable taking time to enjoy life outside of work.

Have a Clear View - We are transparent and honest, understand our roles, and know how we contribute.

Be a Fan - We are passionate about our work and driven to innovate with our customers to solve current and future challenges with new solutions.

Welcome All - We are a diverse group of employees that come together as a team, without ego, and do great work.

Perform at Your Best – We are committed to our customers success, always willing to listen and improve, to ensure our products exceed expectations.

How We Work

Radical Curiosity - We Stay Hungry - We approach each day with curiosity and accountability; learning, engaging fully, questioning assumptions, connecting our work to the bigger picture, and always keeping the customer at the center.

Embrace Change - We Own Outcomes Together - We succeed by holding ourselves accountable, collaborating deeply across teams, embracing change, and continuously improving together.

Seek Solutions - We Continuously Innovate Together - We focus on solutions and client value by acting decisively, prioritizing what matters most, and turning ideas into results through rapid, iterative action.

Empathy - We Grow Together - We listen deeply to our customers and to each other, using data, empathy, and mutual respect to grow stronger together.

Transform - We Raise The Bar - We set high standards, honor our commitments, and move forward every day with a success mindset, driving continuous improvement and quality for our customers.

Our Commitment to Diversity

TixTrack is committed to a workplace where everyone is free from bias, prejudice, discrimination, and harassment. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

We strive to ensure a welcoming work environment where everyone belongs and is valued, encouraged, & respected. We embrace and celebrate the unique experiences, perspectives, and cultural backgrounds that each employee brings to our workplace.

We are focused on building a culture that acknowledges and values diversity, equity, and inclusion.

What We Offer

• Base annual salary range of $120,000 to $135,000, commensurate with experience

• Eligibility for annual bonus based on performance and company success

• 100% of premium paid for medical, dental and vision benefits for employee and dependents, with an HSA-eligible option (with a $1,000 employer contribution for 2026)

• Company-paid life insurance

• Traditional and Roth 401k plans

• Paid parental leave

• Learning & development opportunities with company reimbursement for eligible educational expenses

• Working abroad opportunities

• Volunteer days off

• Flexible scheduling

• Up to $300 reimbursement for initial equipment to set up hybrid work environment

• Generous PTO and holiday schedule

• Remote work environment

California Applicants: CCPA/CPRA Notice

Right to Work Poster

Notice of E-verify Participation

Our team is here to support you throughout the hiring process with reasonable accommodations. We strive to provide an unbiased and equitable interview experience for all applicants. If you need assistance applying for a role due to a disability or special need, please let us know by emailing accommodations@tixtrack.com.